The first SUV in the hundred-year history of the Alfa brand was unveiled at the Balocco Proving Ground. Also on display were a number of historic cars owned by the brand’s Scuderia del Portello racing team.
A test track provided the perfect setting to launch the new Alfa Romeo Stelvio, an innovative SUV that revolutionises its class with a thrilling driving experience coupled with superior comfort and versatility.
The exclusive preview of the Stelvio was attended at the Balocco Proving Ground by 150 fans of the ‘Biscione’ brand, who were selected via Instagram.
The participants’ attention was captured not only by the novelty and innovation of the new vehicle, but also the glories and successes of yesteryear.
Special guest at the event was Arturo Merzario, one of the most successful drivers behind the wheel of an Alfa Romeo.
If the Stelvio SUV is set to change the rules of the game, it is mainly thanks to the timeless passion of its fans who, in FCA Heritage, have found a place that documents and showcases the unforgettable historical legacy of the Alfa Romeo brand.
